The Machmoum is a small bouquet or necklace made of jasmine flowers or fell. It is sold in summer in the afternoon or in the evening.

Traditionally, the men wear it on their ear, the women in their cleavage or carry it by hand.

Most of the time sellers of machmoum are dressed in traditional outfits and present their bouquets in a wicker basket.

The bouquet is short-lived (24 hours). To preserve it a little longer, put it in the refrigerator in the evening.

Women collect the flowers of jasmine, from 5 o'clock in the morning. The flower must be delicately picked at dawn. They then spend the morning assembling the small flowers of jasmine and making bouquets and necklaces which are sold in the afternoon or in the evening. It is at day fall that the flowers of jasmine reveal their so specific fragrance, the extract of which enters in the composition of perfume concentrate used by the perfume and cosmetic industries.

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